Using online advertising to generate traffic to your web property along with SEO, PPC, PPA and others is where most of your time is most likely spent marketing your websites.
Using offline advertising however can be very rewarding. Unfortunately with the demise or temporary discontinuation of Google Print, T.V, and Google Radio Ads it becomes more [...]
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Filed under: Lead Generation, SEO Basics
If at all possible, choose a dot com domain name. Think outside the box and change up the spelling, come up with a new word entirely. Sometimes, it only makes sense to go with dot net. If your selling widgets, and widgets.com is taken, widgets.net may be acceptable. The problem comes when the owner of the dot com see’s your success, he may attempt to copy it and easily take part of your hard earned market share.
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Filed under: Blogging, Domain Registration, Main, SEO Basics, Web Services, Webhosting
Problems begin with the fact that shopping cart systems, even the top line ones use one helluva lot of memory and server resources. So 10-20 of the customers on Server (A) actually develop their stores, and one or two are lucky enough to see traffic begin to build and suddenly, the whole server comes to a screeching halt because each store can’t handle more than 4-6 visitors at a time without reaching an error page. Most unfortunately find out during the crucial fourth quarter but by then it’s to late to recover for the season.
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Filed under: Google, SEO Basics, Shopping Carts, Webhosting
If you thought creating a mobile-friendly website would take too much time, effort or money, think again. The new Instant Mobilizer from dotMobi™ takes an existing website and automatically creates a mobile-optimized version. It’s just too cool of a tool!
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Filed under: Domain Registration, Main, SEO Basics
Using Google Analytics is a no-brainer. Without it, or without an equivalent analytics program you really have no idea who or what is visiting your website.
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Filed under: Google, Main, SEO Basics
